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Poster Printing > Glossary > Graphics


What are Graphics?

Graphics are visual images or designs used in printed materials and digital displays.

They can range from simple designs like logos and icons to complex illustrations and infographics. In the realm of advertising, graphics play a pivotal role in capturing attention and conveying brand messages effectively. Brands leverage various types of graphics across digital and print media to increase engagement and recall. For instance, according to recent data, visually-driven content on social media tends to receive more engagement compared to text-only posts. This underscores the importance of compelling graphics in marketing strategies.

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