Poster Printing > Glossary > Border

Border

What is a Border?

A Border is the edge or boundary surrounding a printed image or document.

This strategic placement can significantly enhance visibility and engagement rates, as it leverages the natural way humans scan content. Recent trends indicate that brands are increasingly utilizing borders in digital ads to create a clean, organized look that distinguishes their advertisements from surrounding content. This technique is particularly effective on crowded platforms where standing out is crucial. For instance, incorporating contrasting border colors has been shown to increase ad recognition by up to 15%, according to recent marketing studies (link not available).

⟵ Bleed Area | Bus Shelter Advertising ⟶

Want to explore further? Try out blog